New Sesame Street-Themed Attraction Opens in Tokyo Opening Nov 30th

Exciting news for parents of young children in Tokyo! The world’s first official Sesame Street specialty store, “Sesame Street Market”, is opening on November 30th in the sunshine city area of Tokyo. This new family attraction will feature Sesame Street themed goods, apparel collaborations, a themed café, and even workshops spaces.

Here is a summary for visitors to the Sesame Street Market:

Category	Information
Location	Sunshine City Specialty Shop Alpa 1st floor, 3-1 Higashiikebukuro, Toshima-ku, Tokyo
Business Hours	10:00-21:00
Phone Number	03-5810-3664 (Main) 03-5810-2931 (Cafe Direct)
Store Sections	– Merchandise shop: Sesame Street plushies, housewares, hand towels, etc. – Cafe: Character donuts, sundaes, NY-style pizza, etc. – Workshops (TBA)
Key Sights	– Meet character mascots – Take photos with oversized characters/displays
Good to Know	– 11/22: Gelato Pique clothing collaboration pre-sale starts – Can take photos if considerate of others – Guide dogs allowed; other pets must be in carrier bag

The shop will be split into three sections:

1. Merchandise shop featuring popular Sesame Street characters on items ranging from plush toys to stationery to kitchenware.
2. Café serving character-themed food and desserts like Elmo winter soup and a Cookie Monster banana split boat.
3. Workshop spaces providing fun hands-on activities.

／
セサミストリートマーケットが
11/30(木)、池袋サンシャインシティにOPEN！
＼
ここはセサミストリートのカフェ、ストア、ワークショップスペースが集まった世界唯一の場所。
みんなに会えるのを楽しみに待っています！ pic.twitter.com/pH5sr6i8Sc

— SESAME STREET MARKET／セサミストリートマーケット (@SesameStMarket) November 17, 2023

For parents struggling for new ideas to occupy active kids during Tokyo’s chilly winter months or just wanting quality family bonding time, Sesame Street Market promises child-friendly discoveries, joy, and memories for all ages.

The official online store is also launching simultaneously for those who can’t make it in person. With its instantly recognizable and beloved characters, Sesame Street is sure to capture children’s imagination and provide lasting wonder.